The Circular Economy: Rethinking Waste and Resources

The circular economy represents a fundamental shift in how we think about products and resources. ## From Linear to Circular Traditional economics treats resources as inputs to be used and discarded. Circular thinking designs out waste from the start. ## Design for Longevity Products designed for durability, repairability, and eventual recycling reduce environmental impact across their lifecycle. ## Business Opportunities Companies are finding that circular practices often reduce costs while creating new revenue streams from what was once waste. ## Consumer Role Buying quality, repairing rather than replacing, and properly disposing of items all support the transition to circularity.